Well first it comes in a handy pot (with a mirror). Ours is creamy in texture and provides a sheer stain on cheeks (but you can build it up with a few more dabs) and medium coverage that is matte on your lips. The best part? It is perfectly blendable because it melts at skin temperature. Ours is one-third the size of an average blush, which makes touch-ups in tiny spaces a breeze. It is also super easy to apply and versatile making carrying it a makeup hack in it’s own right! Just lightly dab on the apples of your cheek and blend for a flushed, natural look. Or try applying on lips for a matte stain or under a coat of gloss for soft color. This cream formula can double as a base under your regular powder blush or can be applied over top of a bronzer for those winter months.